A girl, Evie, is attacked by her mother, Melissa, for wearing a dress belonging to another girl named Ava. Melissa violently removes the dress, injuring Evie and forbidding her from calling her 'Mom,' forcing her to apologize to Ava instead. Melissa then reveals her plan to have the family company transferred to Ava during an upcoming ceremony, after which she intends to get rid of Evie. Meanwhile, another woman, Victoria, observes the abuse but refuses to intervene, believing Melissa is simply disciplining her own daughter. The episode ends with a cryptic warning that Melissa will regret her actions when she learns the truth.