Lucas is ridiculed and expelled from Vivian’s mansion because his father, the family driver, offended Vivian’s family by trying to assert himself. Under pressure, Lucas accepts being disrespected but is determined to prove himself by losing weight with a female companion while preparing to enter a modeling contest. They face harsh insults and a humiliating bet from Vivian’s rival, Alfie, who wagers that if Lucas and his partner win, Vivian must confess her feelings to him; if they lose, they must publicly apologize and run naked. Lucas refuses Vivian's advance, vowing to win despite the ridicule and daunting challenge.